Demand Generation, Email Marketing, Lead Management, Lead Nurturing, Marketing Automation, Marketing Basics, Thought Leadership, Uncategorized, Web Analytics
Perusing my Hootsuite account recently I came across a tweet from Gleanster (who I am a big fan of) that stated that the term marketing automation was now evolving to revenue performance management, and we (marketers? users? bloggers? managers? already-confused...
Agency Partners, Channel Partners, Demand Generation, Lead Management, Marketing Automation, Thought Leadership, Uncategorized
Agility is the darling of business logophiliacs. Strategists, managers, marketers and bloggers are in love with the concept of agility. There’s agile software development, agile communication practices, and now there’s Agile Marketing Automation. Agile...
Agency Partners, Marketing Automation, Marketing Basics, Thought Leadership, Uncategorized
CONGRATULATIONS! YOU’RE LOOKING AT MARKETING AUTOMATION. You’ve made the leap that many others, including your competitors, are investigating. Well done! Your boss has asked you what benefits you will get from marketing automation quickly. A proper...
Agency Partners, Channel Partners, Demand Generation, Marketing Automation, Thought Leadership, Uncategorized
The landscape for marketing agencies is a dynamic environment. It is relentless in its pursuit of the next creative peak and unforgiving of plateaus. Technology advancements are changing client expectations. Today’s savvy clients demand that agencies not only...
Agency Partners, Channel Partners, Marketing Automation, Thought Leadership, Uncategorized
Net-Results believes in and has built a strong channel. It’s one of our core strategies for ensuring customer success with our marketing automation platform; working with partners who complement our technology and who drive greater revenue success for our...
Demand Generation, Marketing Automation, Thought Leadership, Uncategorized
Happy Monday. A quick, simple post today to the marketers who are maybe not feeling the mojo with their writing chops lately. I have one great piece of advice; get out of town. Literally. Getting out of your “normal” world and explore another town, state or country....
