Marketing Basics, Quora Answers
Here are the key elements I see in a customer driven marketing strategy: Talk to them. Yes, it’s a hassle. Yes, you have to prepare yourself with good questions. But you’ve got to talk to customers (and you know what? It’s always fun – at least, for me it is!)....
Email Marketing, Marketing Automation, Marketing Basics, Quick Tips
We hear a lot of misconceptions surrounding email marketing. “People don’t open emails anymore.” “Email is a waste of time.” “Social is the most important thing now.” So we made a new infographic, based on a report from our...
Email Marketing, Marketing Automation, Marketing Basics, Quick Tips, Social Media
It’s no shocker that the New Year is the time of resolutions. Instead of trying to spend more time on the treadmill or vowing to eat more broccoli, try these 9 Marketing Resolutions for 2019 that’ll help kick your team and your work into high gear in the new year. 1:...
Marketing Automation, Marketing Basics, Sales Management, Uncategorized
If you don’t know by now, webinars are a great way to generate high quality leads. However, using webinar software alone for lead generation has severe limitations. For starters, if you are sending people to a webinar registration page, you are missing out on the...
Marketing Automation, Marketing Basics, Uncategorized
A common way to identify sales leads with marketing automation is to use visitor tracking + website behavior to learn more about prospects interests, intentions and current buying status. When new to marketing automation, this is one of the most eye-opening functions...
Marketing Basics, Uncategorized
A few months ago, I got some sage advice from @SujanPatel about how to rise up to become a contributor on top sites. The primary advice that I’ve successfully applied thus far is starting by getting your content published on industry/niche sites along with actively...
