Agency Partners, Demand Generation, Email Marketing, Marketing Automation, Marketing Basics, Submission Forms, Uncategorized
Call to Action (CTA) buttons call to mind the expression “the devil is in the details”, because they seem like a small detail in the grand scheme of things, but in reality they have a huge impact on conversion rates. CTA buttons come in all shapes, sizes, colors and...
Agency Partners, Marketing Automation, Social Media, Uncategorized
Well, I have only been an intern here at Net-Results for three weeks, and already I can tell you that there are significant differences between college and the world of business. The interns here at Net-Results run a blog called Internlandia, where we get a chance to...
Agency Partners, Channel Partners, Demand Generation, General, Marketing Automation, Uncategorized
How many times have you presented a proposal to a client/prospect and you felt flat-out awesome about your performance? Maybe you finished the meeting and found yourself pumping your fist, in awe of your own sales prowess. Perhaps you even slapped a few high-fives...
Demand Generation, Email Marketing, Marketing Automation, Marketing Basics, Social Media, Uncategorized
Blake Anderson of the popular Comedy Central show “Workaholics” spoke about the overwhelming presence of social media in our lives when he tweeted “If you follow a girl on Instagram and her best friend on twitter you will literally know every single thing happening in...
CRM Integration, Lead Management, Marketing Automation, Uncategorized
Marketing Automation Drama… A few weeks ago Salesforce.com acquired Pardot via their acquisition of Exact Target. Today Salesforce.com de-listed both Marketo and Eloqua from their AppExchange. With ~90% of Marketo’s customer base being Salesforce users the...
Agency Partners, Marketing Automation, Marketing Basics, Progressive Profiling, Submission Forms, Uncategorized
Hi, nice to meet you! Can I get yo’ numba? Excuse me? This is an unfortunate scenario that can be found all over the internet. No, not internet dating and lame pick-up lines. I’m talking here about irresponsible landing pages. Please, don’t be that...