Lead Nurturing, Marketing Automation, Marketing Basics, Social Media, Uncategorized
Linkedin, with more than 2 new members joining every second, is quickly becoming one of the most popular professional networking sites, but it can be used for a lot more than finding a job. LinkedIn is one of the most effective and useful tools one can use to find...
Database Segmentation, Lead Nurturing, Marketing Automation, Progressive Profiling, Uncategorized, Website Visitor Identification
The following is a guest post by the talented Chris Kilbourn of TOFU Marketing. Your customers are the heart of your marketing. You know that. So why is your company still using awkward, generic stock photos on your website and marketing materials? Why do your blog...
Demand Generation, Events, Marketing Automation, Uncategorized
In the spirit of continually reaching to make our organization better, Net-Results has partnered with the Business Marketing Association, Colorado Chapter, as Gold Trustee Members. The BMA is Colorado’s only association developed exclusively to excellence in B2B...
Database Segmentation, Lead Management, Marketing Automation, Progressive Profiling, Uncategorized
Well, I have officially started my senior year at CU Boulder. As I begin my new classes, I am noticing that what I have learned during my internship is already proving to be useful. Not only can I apply my new knowledge in my classes, but I can also apply it to...
General, Marketing Automation, Uncategorized
Customers & Partners of Optify, Like many of you, we’re saddened to see a company that seemed to be on a path to success meet such a sudden and unexpected end. As entrepreneurs and marketers, we wish success to all those who strive for it even when their...
Marketing Automation, Uncategorized
Many in the marketing automation industry frequently talk about “The Gap” between marketing and sales. What is this gap? Why is it such a big deal? Does marketing automation magically close it and align your Sales and Marketing teams? For starters,...
