Email Marketing, Featured Posts, Marketing Automation, Marketing Basics, Uncategorized
What happens in Vegas Stays in Vegas? Well, considering I am writing this blog for my internship, I certainly hope it does! However, there are a few things that do leave Vegas with you. One thing that I took home with me was a $10 chip from our casino, but more...
Email Marketing, Featured Posts, Marketing Automation, Marketing Basics, Uncategorized
As a college graduate with a degree in marketing I never thought I would have that feeling of being lost or uncertain about my professional future. You know that feeling you had in high school when you weren’t sure where your life was going and the daunting...
Email Marketing, Featured Posts, Marketing Automation, Marketing Basics, Uncategorized
Have you ever been rejected? It’s rather humbling (and by that I actually mean demoralizing). I actually wrote over forty cover letters, followed half the advertising agencies between Boulder and Denver on Twitter and even mailed a custom-designed...
Demand Generation, Email Marketing, Lead Management, Lead Nurturing, Marketing Automation, Marketing Basics, Thought Leadership, Uncategorized, Web Analytics
Perusing my Hootsuite account recently I came across a tweet from Gleanster (who I am a big fan of) that stated that the term marketing automation was now evolving to revenue performance management, and we (marketers? users? bloggers? managers? already-confused...
Database Segmentation, Email Marketing, Lead Nurturing, Marketing Automation, Uncategorized
As we all know, it’s election season here in the (somewhat) United States. The candidates are burning up the miles, platforms and soapboxes to make sure their message is properly stated and that you understand that their opponents are evil people out to steal...
CRM Integration, Database Segmentation, Demand Generation, Drip Campaign, Email Marketing, Lead Management, Lead Nurturing, Lead Scoring, Marketing Automation, Net-Results Product Features, SugarCRM Integration, Uncategorized
Looking for alternatives to Hubspot? Recently, Viktor Nagornyy of Viktorix Innovative, published a blog post titled, “8 HubSpot Alternatives for Marketing Automation.” Much to our chagrin, we did not make Viktor’s list! Come on Viktor…...
