Email Marketing, Marketing Automation, Marketing Basics, Quick Tips
We hear a lot of misconceptions surrounding email marketing. “People don’t open emails anymore.” “Email is a waste of time.” “Social is the most important thing now.” So we made a new infographic, based on a report from our...
Email Marketing, Marketing Automation, SaaS
Diving into the world of marketing automation can come with a lot of confusing terms, definitions, and expressions. But we’re a company that values transparency and we believe that all this information should be easier to find… and all in one place. Therefore, without...
Email Marketing, Marketing Automation, Marketing Basics, Quick Tips, Social Media
It’s no shocker that the New Year is the time of resolutions. Instead of trying to spend more time on the treadmill or vowing to eat more broccoli, try these 9 Marketing Resolutions for 2019 that’ll help kick your team and your work into high gear in the new year. 1:...
Email Marketing, Quora Answers, Sales Management
Let me say one thing about email marketing that’s often overlooked. Especially when we’re talking about supporting sales processes: If you do email marketing right, it makes you look totally professional. Just imagine: one of your sales reps visits a...
Email Marketing, Lead Nurturing, Quora Answers
When used correctly, the impact of email automation is a huge positive – more customers, more revenue. Even better, the results build over time. The reason for this is simple math. The Fastest Growing Part of Your Database is Prospects Who Haven’t Bought Yet Assuming...
Email Marketing, Quora Answers
You can safely automate emails without damaging your email reputation. Here are the do’s and don’ts… Do… Send emails that people want to read. Looking for the “secret” to great email deliverability? That’s it, right there. Set things up properly with your marketing...